Friday, July 15, 2011
Transformers girl bares for new Burberry Ad Campaign
British actress Rosie Huntington-Whiteley, who rose to fame as a model after featuring in a 2008 ad campaign for Burberry, has teamed up with the luxury fashion brand once again. She is endorsing its latest fragrance ‘Body’ and features in a sensuous ad.
“It’s a huge honour to be working with Burberry again, a brand that put my career on the map and helped launch me. To be asked to be the first ‘Burberry Body’ is an amazing compliment,” the 24-year-old, Transformers: Dark of the Moon actress said in a statement.
Voted the hottest woman of the year by Maxim magazine recently, Huntington-Whiteley has worn only a rose gold satin trench coat and the scent for the latest Burberry campaign.
“Burberry Body is the most exciting launch that we have ever created and captures the iconic spirit of the brand today in a striking and sensual way. Rosie’s effortless style and her staggering beauty made her the natural choice as the first Burberry Body,” said Christopher Bailey, Chief Creative Officer,Burberry.
The brand hopes to create a unique portfolio of ‘Burberry Bodies’ shot by Mario Testino, to iconise the fragrance for future.
The latest fragrance will be launched in over 150 countries starting Sep 1.